Top Tips
Is Marketing Really The Most Stressful Job In The World?
And if it is, what are some easy ways to give your online presence a boost? April is Stress Awareness Month and according to careercast.com research, when asked to rate their job stress out of ten 78% of marketers rated it at seven or higher. So it’s no wonder business owners find it extremely difficult…
Read MoreWhy Marketers Need To Be Good Storytellers
The art of storytelling is something that goes back thousands of years. What began as the simple use of verbal instruction to facilitate survival, evolved with the use of imagination and shadows thrown up by the fire inside cave dwellings. The first documented story known by historians is the Epic of Gilgamesh, dating back to…
Read MoreImproving Your Digital Marketing
As we’re sure you’ll know, technology is constantly changing and there’s no exception for digital marketing channels. So it’s no surprise that, in order to be successful at digital marketing in 2023, you need to continually evolve your digital marketing strategy. The beginning of 2023 is a good time to make some changes. Here’s what…
Read MoreHere’s Why Your Digital Marketing Isn’t Working And How To Fix It
One of the most common things we hear when we discuss digital marketing with a business owner is, ‘I tried it once, but it didn’t work for me’. While it’s true that communicating online is harder for some businesses than others, it’s usually just a case of finding out which type of communication works best…
Read MoreKeeping it local
Our guide to the best marketing techniques to help reach your local community The great thing about online marketing is that there really is no limit to how far afield consumers can be to reach your business. A single social media post could reach people all over the world and spread your brand message far…
Read MoreWhat is a Google Business Profile?
And how can you optimise it? Google Business Profile (GBP) previously known as Google My Business (GMB), is an amazing free tool that allows you to be visible on the tech giant’s search engine. Making the most of this tool is one of the best ways to appeal to your local market as the information…
Read More3 Facebook Mistakes That Could Be Costing You Customers
When it comes to Facebook, the majority of small businesses tend to run their page themselves. This usually entails the business owner putting together a quick post of an evening after their work day. Mainly because they feel that is what they should be doing. Although this can generate some fantastic results, inevitably, some mistakes…
Read More7 Ways to Improve Your Networking and Meeting Skills – Update
The new networking A couple of years ago we wrote a blog about improving networking skills. Now, as we return to face to face meetings following the Pandemic, the landscape has dramatically changed and yet the skills required for meetings and networking have largely remained the same. So what should we be doing slightly different…
Read More6 Easy Ways To Refresh Your Marketing
Small Changes Can Make a BIG Difference To Your Marketing You might not have the time nor the resources to do a full on redesign of your website or completely revamp your social media channels. However there are quick wins that you can achieve in a few hours, whether doing it yourself or asking a…
Read MoreOur Top 3 Tools In Google Workspace
One of the most important things to have arisen from the ‘new-normal’ WFH (work from home) Culture is the value we place on making sure we are connected. Not just on the internet, but as teams and as people. For us as a small business we have discovered many bonuses from a tool we already…
Read More