Marketing
Why Marketers Need To Be Good Storytellers
The art of storytelling is something that goes back thousands of years. What began as the simple use of verbal instruction to facilitate survival, evolved with the use of imagination and shadows thrown up by the fire inside cave dwellings. The first documented story known by historians is the Epic of Gilgamesh, dating back to…
Read MoreHere’s Why Your Digital Marketing Isn’t Working And How To Fix It
One of the most common things we hear when we discuss digital marketing with a business owner is, ‘I tried it once, but it didn’t work for me’. While it’s true that communicating online is harder for some businesses than others, it’s usually just a case of finding out which type of communication works best…
Read MoreTop 3 Most Common Website Mistakes And How To Fix Them
Websites are essential to the success of a business, whatever the sector. . It’s therefore very important that they are well-designed and contain good quality content to make sure that they serve your customers well. Our many years of designing and building websites for clients in different industries mean that we are often asked to…
Read MoreKeeping it local
Our guide to the best marketing techniques to help reach your local community The great thing about online marketing is that there really is no limit to how far afield consumers can be to reach your business. A single social media post could reach people all over the world and spread your brand message far…
Read MoreWhat is a Google Business Profile?
And how can you optimise it? Google Business Profile (GBP) previously known as Google My Business (GMB), is an amazing free tool that allows you to be visible on the tech giant’s search engine. Making the most of this tool is one of the best ways to appeal to your local market as the information…
Read MoreHow Content Marketing Can Help Your Business
Content marketing is one of those industry developed terms that can be confusing for clients. We can’t bear marketing jargon, so we thought we’d write this blog post to explain what content marketing is and how it can work for your business. For us, content marketing campaigns work to organically improve sales and communication through…
Read More3 Ways You Can Maximise Your Award Win
If you’ve celebrated an award win recently then congratulations! Your business is officially award-winning, a fantastic achievement that’s certainly worth celebrating. Once the celebration is over though, there are things you can do to make sure you make the most out of your well-deserved win. After all, being an award-winning business is a great reputation…
Read MoreClient Case Study: South East Construction Expo
One of the largest Construction industry events in the South of England is the South East Construction Expo. As an agency with a bit of a soft spot for Construction, we had attended in previous (pre-Covid) years, to see clients and meet other contacts. Even in our time-poor society, the day was always both useful…
Read MoreClient case study: Wall Bros Carpets and Flooring
How we took them from ordinary to extraordinary Wall Bros, a regional flooring retailer based in Sussex, approached us to work with them on modernising and in their words, ‘sort out their marketing’. The company was approaching it’s Diamond anniversary (60th year) and had been continually trading from the same premises during that time. We…
Read MoreClient Case Study: Heaton House Care Home
Heaton House is a specialist dementia care home based in Worthing and we’re proud to have been retained as their outsourced marketing department for many years now. At first we worked to establish them in the local community as one of the leading dementia care homes in the area and now we work to maintain…
Read More